I have had confirmation from a Planning Officer at Tendring District Council “that there is consultation on the proposal for a new seafront café taking place.” No planning application has been submitted – Yet.
The proposal is to site a new café at Star Point, at the eastern end of the greensward opposite Third Avenue. There is considerable opposition to this proposal. The 
attached picture from a demonstration on the site includes Cllr Joy Broderick (HRA), front row blue jacket, and Cllr Mark Stephenson (UKIP), wearing spectacles behind Joy. My apologies to all the others not named.
There is certainly a need to improve facilities at our magnificent new beach, principally parking. However, when I raised that with TDC officers, I was told that there was already sufficient parking. That is, in my view, nonsense. Last September, before the final bays were opened, I could not get parked for over half an hour, on a dry but not particularly hot day. I seems as though parking will have to be a mess, before anything gets done.
It is difficult to understand what the Conservative administration thinks it is doing here. The existing cafes may be inadequate next summer, but despoiling the greensward is [obviously] not the answer.
You will have a chance to “send a message” to this Conservative TDC administration at the Essex County Council elections, and Essex Police and Crime Commissioner elections this May. Please do use this opportunity to give expression to your resolution never, ever to vote Conservative again.